PHOTO GALLERY: Dan and Michelle Visit France

It was an experience we’ll never forget – successful in a business sense and breathtaking in a personal sense. In early December we visited both Switzerland and France, but mainly France, while working with our client Stephan Goss to complete a book...
Brand Ambassador for the Kingdom

Brand Ambassador for the Kingdom

Many of you know that our Disney-trained managing editor Michelle Cohl also serves as client brand ambassador in our video productions. She does an amazing job interviewing our clients and presenting their value propositions to the world. Well. Michelle’s pretty...
We Say Thank You Today to 7,503 People and One Creator

We Say Thank You Today to 7,503 People and One Creator

We think thanks is best expressed when you name the object of your gratitude. So today, as we’re playing (not just watching) football and getting ready to diverge from our usual Thursday fast – and we really diverge – we want to take just a minute or two to...
7 Reasons Companies Deserve (But Will Almost Never Get) Kudos

7 Reasons Companies Deserve (But Will Almost Never Get) Kudos

We have a sense – maybe it’s just a sense – that a lot of people in the business community find themselves conflicted over certain things. This conflict exists between the steps you know you need to take to achieve your business goals, and the nagging narrative...
Stop Making SEO More Important Than Good Writing

Stop Making SEO More Important Than Good Writing

Maybe we’re a little different. We recognize the value of important words. And yes, we understand how search engines work. We also know this: Making a priority of cramming certain words into copy, just so search engines will pick up on them, tends to lead to...